We say it all the time: it’s about a 360-degree approach. This isn’t fluffy marketing speak. It’s our ideology and the way we approach every project. Campaigns are more effective when you hit consumers from all sides with relevant experiences that they actually care about. You have to connect the dots and create fully integrated campaigns that connect to consumers in expected and unexpected ways. We’re not shy about it. We own the college sports space and know how to leverage all of your existing marketing assets and sponsorship dollars around big ideas that resonate with fans. As a full service agency with in-house creative, event production, media production, and interactive development, we’re ready to be your turnkey advertising solution provider. MELT also famously plays well with others. We understand that your brand may be working with other agencies, and we take a team mentality when collaborating with everyone at the table. It’s all about the win for your brand, which means driving fan devotion that makes your brand, their brand of choice.