# MELT

> MELT is an independent sports, entertainment and culinary marketing agency in Atlanta, Georgia. Founded in 2000 by Vince Thompson, MELT plans and runs sponsorships, live event activations, branded content and retail programs for brands that want to reach fans where devotion already exists.

## What MELT does

- **Sponsorship strategy and consulting** - property selection, valuation, rights negotiation, activation planning, IP development and licensing. [Details](https://meltwebstg.wpenginepowered.com/services/sponsorship-activation/)
- **Experiential and live event activation** - concept through teardown, in-house production and field teams. [Details](https://meltwebstg.wpenginepowered.com/services/experiential-marketing/)
- **Content, digital and social** - branded content and social programs built around live moments. [Details](https://meltwebstg.wpenginepowered.com/services/content-media/)
- **Retail, shopper and culinary** - retail programs and chef-led culinary marketing. [Details](https://meltwebstg.wpenginepowered.com/culinary/)
- **Live corporate meetings** - internal meetings and employee events produced as brand moments. [Details](https://meltwebstg.wpenginepowered.com/corporate-meetings/)
- **NIL and collegiate** - name, image and likeness programs for brands, schools and athletes. [Details](https://meltwebstg.wpenginepowered.com/services/nil/)

## Facts

- Independent agency, founded 2000, headquartered in Atlanta, Georgia.
- 25 years working in sports, entertainment and culinary marketing.
- 22-year working relationship with Coca-Cola.
- 18 NCAA Final Fours activated.
- More than 50,000 events produced.
- Brokered the Oak View Group and Live Nation partnership for the City of Mobile 300 million dollar arena.
- Founder and CEO Vince Thompson is the author of Build Brand U.
- Office: Roam Lenox, 3535 Peachtree Rd NE, Suite 320, Atlanta, GA 30326.
- Contact: info@meltatl.com

## Key pages

- [Home](https://meltwebstg.wpenginepowered.com/) - what MELT does and who it does it for.
- [Services](https://meltwebstg.wpenginepowered.com/services/) - the six service pillars.
- [Work](https://meltwebstg.wpenginepowered.com/work/) - case studies, filterable by discipline.
- [About](https://meltwebstg.wpenginepowered.com/about/) - the agency and founder Vince Thompson.
- [Awards](https://meltwebstg.wpenginepowered.com/awards/) - industry recognition.
- [MELT University](https://meltwebstg.wpenginepowered.com/melt-u/) - the internship and training program.
- [Media](https://meltwebstg.wpenginepowered.com/media/) - podcasts, press and speaker series.
- [Insights](https://meltwebstg.wpenginepowered.com/news/) - articles and agency news.
- [Contact](https://meltwebstg.wpenginepowered.com/contact/) - start a conversation.