ATLANTA, GA – Little PINK Book, America’s #1 digital platform for the nation’s 70 million working women, today announced that MELT will be sponsoring PINK’s 11th Annual Fall Empowerment Event. Panelists include Alison Lewis, CMO Johnson & Johnson Consumer Companies; Ann-Marie Campbell, President SE, The Home Depot; Bill Burke, COO, Newell Rubbermaid; Linda Galipeau, CEO, Randstad North America; and Tami Barron, CEO, SouthernLINC Wireless. MELT President, Michelle Grech, will be hosting the private VIP lunch with the panelists, discussing strategies for women advancement in the workplace.
Named as one of the Sports Business Journal’s 2013 “Game Changers,” Grech is paving the way for women in sports marketing. A professional brand marketer, strategist, event producer and national television producer, Grech has shattered the C-level ceiling in an industry dominated by men. In 2006, she joined MELT as Partner and Chief Operating Officer and was named President of MELT in 2015, where she oversees the daily operations and strategy of the organization.
The annual empowerment event is scheduled for October 19 from 10:30 a.m. – 2 p.m. at the InterContinental Buckhead Atlanta hotel. Panelists will tell their stories about earning the top job while enjoying the journey, and also the personal price they pay for success. Click for details.
While most women believe they can create a fulfilling life, they are far less optimistic about creating wealth and significant career advancement. Most women begin their careers aiming for their dream job, but confidence plummets by 60 percent within a few years, according to a Bain and Company study. Consider these additional facts:
- Women hold five percent of CEO positions at S&P 500 companies (Catalyst).
- An overwhelming majority of women polled (75 percent) are confident they can attain life goals (fulfilling relationships, raising happy children and pursuing social values), yet only 27 percent are optimistic about achieving financial goals (Northwestern Mutual).
- How can women move up in the chain of command without sacrificing what matters most? What does women’s empowerment mean for men and women? What can men do, and what can women do in their careers and personal lives to speed up the momentum? How can climbing the proverbial ladder be more fun for women in particular? How can we dance to success? These questions and more will be answered at this year’s event.
About PINK’s Fall Empowerment Event
PINK’s Fall Empowerment Event, now in its second decade, brings together high potential women to learn and network in a professional atmosphere and community. Six hundred women determined to make a difference in their work and their lives are expected to attend. The day begins with networking and shopping at the PINK Bazaar followed by lunch and the panel discussion.
The sponsors that make this event possible include MELT, InterContinental Hotels Group, The Home Depot, Rigby & Peller, Suntrust, Southwest Airlines, Everywhere Agency, Atlanta Homes & Lifestyles, Valeo and Atlanta Trend. PINK will contribute 100% of raffle proceeds to a nonprofit that supports women and/or girls.
About MELT, LLC
Founded by CEO Vince Thompson in 2000, MELT, LLC, is an Atlanta-based, fully integrated sports and entertainment marketing agency. MELT services include advertising, original content development, digital, social media, event and experiential marketing, retail and consumer promotions, brand strategy and sports property evaluation and activation. www.meltatl.com @MELTatl Facebook.com/MELTatl
About Little PINK Book
Little PINK Book, the top events and digital platform for America’s 72 million working women delivers inspiration through events, social media, videos, blogs, monthly newsletters, to help women create a beautiful career and especially a beautiful life. See littlepinkbook.com
To learn more and register for the Fall Event, please visit: https://www.eventbrite.com/e/pinks-signature-11th-annual-fall-empowerment-event-tickets-17276815420