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How MELT and DC Comics turned 18-year-old LeBron James into Powerade’s King James comic hero — 3 million comics and a playbook…

As we reach closer to the second half of 2024, we are so proud of the progress our partners at City of…

As a native of Chatom, it is a profound honor for me to lead MELT to contribute to this significant milestone in…

The WSP bracelet makes Weinman a sports marketer’s dream. The male, 18 to 39 demographic is the "holy grail," said Vince Thompson,…

The rapidly changing name, image and likeness industry is just 2 years old, but it already has begun to take shape as…

When public relations senior Mattie Whitney first heard MELT CEO and Auburn alumnus Vince Thompson ‘84 speak at a Career Services event,…

“Basically, it’s ‘NFL Lite’ now,” said Vince Thompson, founder and CEO of Atlanta-based sports marketing agency MELT, which has done much work…

Former New York Jets General Manager/Miami Dolphins Executive Vice President of Football Operations and current ESPN analyst Mike Tannenbaum’s 33rd Team have joined…