She is the queen of Olympic marketing. Dina Gerson, one of Vince’s best friends, chats with him about the many Olympic games she has seen through, and her story on how she got to where she is today.
Dina Gerson is the Director of Olympic Marketing for the North American Division at The Coca-Cola Company. She is responsible for managing the relationship with the United States Olympic and Paralympic Committees, as well as the 14 Olympic and Paralympic athletes that Coca-Cola partners with, like Simone Biles and Alex Morgan. Dina also serves as the Chairwoman for the Board of the Atlanta Sports Council, which is a testament to her impact on the city of Atlanta, and the World of Sports.