MELT FOUNDER, CHAIRMAN AND CEO VINCE THOMPSON TO JOIN THE PAUL FINEBAUM SHOW TODAY LIVE AT 5:00 PM EST FROM ATHENS, GA AND SEC NATION; THOMPSON AND FINEBAUM TO DISCUSS THE NAME IMAGE LIKENESS (NIL) ISSUE; THE STATE OF THE BUSINESS OF COLLEGE FOOTBALL; OTHER GUESTS INCLUDE TIM TEBOW, GREG MCELROY AND LAURA RUTLEDGE OF THE SEC NETWORK, UNIVERSITY OF GEORGIA HEAD COACH KIRBY SMART AND FORMER UGA FOOTBALL GREAT RENNIE CURRAN

ATLANTA, GA – November 22, 2019 – MELT (www.meltatl.com), the award-winning sports, entertainment, and culinary marketing agency announced today that its Founder, Chairman, and CEO Vince Thompson will once again make an appearance today at 5:00 pm. EST on The Paul Finebaum Show and SEC Nation live from Athens, GA. Finebaum and Thompson are expected to continue their discussions on the business of college sports, the impact of NIL on the future of student-athletes and other hot-topic issues. Other guests expected on the show includes SEC Network talent Tim Tebow, Greg McElroy, Laura Rutledge and University of Georgia Head Coach Kirby Smart.

Finebaum and Thompson have a relationship spanning nearly four decades together dating back to when Finebaum was a Birmingham Post-Herald sports reporter and Thompson was a student assistant in The Auburn University Sports Information Department during the Bo Jackson and Charles Barkley era. Finebaum and Thompson frequently appear together to discuss the business of college sports and other issues of the day.

“I’m looking forward to joining my dear friend Paul again to discuss the pressing issues of college sports,” said Thompson. “Without a doubt, he is the opinion leader in all things college sports and I’m honored to be a part of the program.”

 

About MELT 

Founded by CEO Vince Thompson in 2000, MELT, LLC, is an Atlanta based fully-integrated sports, esports, entertainment culinary and lifestyle marketing agency offering clients advertising, original content development, digital, social media, event and experiential marketing, retail and consumer promotions, brand strategy and sports property evaluation and activation. MELT has won or has been nominated for the following industry awards since 2017:

  • 2019 C2A Creative Communication Award
  • 2019 BizBash Top 1,000 People in the U.S. Event Industry
  • 2019 Bronze Stevie Award (American Business Awards) – Company of the Year: Advertising, Marketing & Public Relations
  • 2019 Drum Marketing Awards USA Finalist- Best Event/Experiential Strategy: MELT & IHG’s Avid Hotels Pop-Up Tour
  • 2019 Interactive Marketing Awards – Shortlist
  • Best Social Media Campaign: MELT & Coca-Cola College Gameday Snapchat
  • Best Influencer/ Outreach Campaign: MELT & Coca-Cola Company Valser Influencer Strategy
  • 2019 Atlanta Magazine – Top 500 Business Leaders: Vince Thompson
  • 2018 BizBash500 List – Top 500 People in Events: Vince Thompson
  • 2018 Event Marketer Top 100 “It List”- Top 100 Agencies
  • 2018 Atlanta Business Chronicle Most Admired CEO: Vince Thompson
  • 2018 Silver Stevie Award- Brand Experience of the Year- Consumer: Taste of the Tournament for Kroger, Hershey’s, Mondelez & The Coca-Cola Company
  • 2018 PR News and Social Media Award- Best Use of Filter (Snapchat): Coca-Cola ESPN College Gameday
  • 2018 Social Good Influencers- Honorable Mention: MELT University
  • 2018 Cynopsis Sports Media Award – Honorable Mention for Use of Snapchat: Coca-Cola ESPN College Gameday
  • 2018 Shopper Marketing Effie Award – Multi-Brand/Manufacturer Shopper Solution: Taste of the Tournament for Kroger, Hershey’s, Mondelez, & The Coca-Cola Company
  • 2017 Experience Design and Technology Awards- Best Permanent or Pop-Up Retail Experience: The Coca-Cola Kitchen
  • 2017 Stevie (American Business Awards) – Marketing/Advertising Agency of the Year