Vince Thompson’s take on the use of student-athletes NIL

Vince Thompson's take on the use of student-athletes NIL

Vince Thompson March 6, 2026, 5 MIN READ

MELT FOUNDER, CHAIRMAN, AND CEO VINCE THOMPSON RELEASES MAJOR WHITE PAPER ON STUDENT-ATHLETES AND USE OF NAME, IMAGE AND LIKENESS (NIL); THOMPSON SPOKE WITH PAUL FINEBAUM OF THE SEC NETWORK ON THIS IMPORTANT SUBJECT LAST FRIDAY WHILE IN ATHENS, GEORGIA FOR SEC NATION AND THE UGA VS USC FOOTBALL GAME

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Vince Thompson's take on the use of student-athletes NIL

ATLANTA, GA - October 11, 2019 - MELT (www.meltatl.com), the Atlanta-based, award-winning sports, entertainment, and culinary marketing agency announced today that their Founder, Chairman and CEO Vince Thompson released a major white paper today regarding the hot-button issue of student-athletes and the use of their Name, Image, and Likeness (NIL). The title of the paper is "What are the costs to benefits of Name, Image and Likeness in the World of Collegiate Athletics and Student-Athlete?"

Thompson discussed this with Paul Finebaum on the Paul Finebaum Show this past Friday while the pair were in Athens, GA. for the UGA vs. South Carolina game.

Vince Segment on Finebaum

11:37

About MELT

Founded by CEO Vince Thompson in 2000, MELT, LLC, is an Atlanta-based fully-integrated sports, esports, entertainment culinary and lifestyle marketing agency offering clients advertising, original content development, digital, social media, event and experiential marketing, retail and consumer promotions, brand strategy and sports property evaluation and activation. MELT has won or has been nominated for the following industry awards since 2017:

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Vince Thompson’s take on the use of student-athletes NIL

Vince Thompson's take on the use of student-athletes NIL

Vince Thompson's take on the use of student-athletes NIL

Vince Segment on Finebaum

About MELT

LET'S BUILD SOMETHING THIS GOOD
FOR YOUR BRAND

What are the Costs to Benefit of Name, Image and Likeness in the World of Collegiate Athletes and the Student-Athlete?

Put this thinking
to work.

Vince Thompson’s take on the use of student-athletes NIL

Vince Thompson's take on the use of student-athletes NIL

Vince Thompson's take on the use of student-athletes NIL

Vince Segment on Finebaum

About MELT

LET'S BUILD SOMETHING THIS GOOD FOR YOUR BRAND

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What are the Costs to Benefit of Name, Image and Likeness in the World of Collegiate Athletes and the Student-Athlete?

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Put this thinking
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