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Everything filed under Press from twenty-five years of MELT news, insights and programs.

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Apr 2012
Press · Apr 2012

MELT-produced QR campaign for POWERADE / 7-Eleven Named Top 10 of Q1

WORK → EXPERIENTIAL ACTIVATION → DOGSTERS MLB MELT-produced QR campaign for POWERADE / 7-Eleven Named Top 10 of Q1 VT Vince Thompson…

Apr 2012
Press · Apr 2012

MELT Develops The New Taco Mac Family Zone at Turner Field for Taco Mac, the Atlanta Braves, and The Coca-Cola Company

Atlanta Braves Become First Professional Baseball Team to Offer Coca-Cola Freestyle to Fans ATLANTA, April 11, 2012 – Atlanta-based MELT (www.meltatl.com) is…

Apr 2012
Press · Apr 2012

Vince on Finebaum Talking The Masters, NCAA, and Petrino

WORK → EXPERIENTIAL ACTIVATION → DOGSTERS MLB Vince on Finebaum Talking The Masters, NCAA, and Petrino VT Vince Thompson March 6, 2026,…

Apr 2012
Press · Apr 2012

MELT Wraps Up Our 10th Consecutive NCAA Men’s Final Four for The Coca-Cola Company

MELT (Marketing Entertainment Lifestyle and Trends) has just completed work on its 10th consecutive NCAA Men’s Final Four for The Coca-Cola Company in New…

Mar 2012
Press · Mar 2012

MELT Produces “Coke Zero Presents: The Big Dance In The Big Easy” for CBS Leading Into NCAA Final Four Coverage

WORK → EXPERIENTIAL ACTIVATION → DOGSTERS MLB MELT Produces "Coke Zero Presents: The Big Dance In The Big Easy" for CBS Leading…

Mar 2012
Press · Mar 2012

Vince Thompson on Finebaum – Live from IMG World Congress of Sports

WORK → EXPERIENTIAL ACTIVATION → DOGSTERS MLB Vince Thompson on Finebaum – Live from IMG World Congress of Sports VT Vince Thompson…

Mar 2012
Press · Mar 2012

MELT is proud to be a part of The Coca-Cola Team at The NCAA Mens Final Four

Coca-Cola is in the final year of its groundbreaking 13-year contract as an NCAA partner, but it’s not acting like a brand…

Mar 2012
Press · Mar 2012

MELT Scores with Kia and Gulf Shores/Orange Beach Tourism at SEC Men’s Basketball Tournament

MELT built out unique, large activations for its Kia and Gulf Shores & Orange Beach clients. Highlights of the Kia and Gulf…

Mar 2012
Press · Mar 2012

MELT Helps POWERADE and 7-Eleven With Miracle Matchups of March Madness

MELT helped develop and produce four Miracle Match-up Big Gulp Cups along with POWERADE and 7-Eleven, each of which features a unique…

Mar 2012
Press · Mar 2012

What Facebook’s recent changes to Timeline for Brand Pages Means for Marketers

In response to Facebook’s announcement yesterday that all Pages would be switching over to Timeline at the end of March, MELT’S social media…

Mar 2012
Press · Mar 2012

MELT CEO Vince Thompson on Paul Finebaum’s Show

WORK → EXPERIENTIAL ACTIVATION → DOGSTERS MLB MELT CEO Vince Thompson on Paul Finebaum's Show VT Vince Thompson March 6, 2026, 5…

Feb 2012
Press · Feb 2012

MELT Corporate Headquarters Moving to New Ritz-Carlton, Residences Building in Buckhead

MELT is relocating to the 34-story Buckhead Tower from 100 Tower Place, a location it has called home since 2005. Attracting MELT…

Feb 2012
Press · Feb 2012

MELT Hires Atlanta Dream Executive Sarah Davis as Sr. Event Manager

Davis was most recently director of game entertainment and operations for the WNBA’s Atlanta Dream, where she oversaw the in-game experience including…

Feb 2012
Press · Feb 2012

MELT Welcomes Full Throttle and the NHRA Back to Racing for the 2012 Season

2012 stands as the fourth year MELT has served as the activation partner for the Full Throttle title sponsorship of the NHRA,…

Feb 2012
Press · Feb 2012

MELT Has Hand in Superbowl Celebration

The MELT team was deployed across the Indianapolis area during Superbowl week, engaging Coke Zero consumers and facilitating the entertainment strategy for…

Jan 2012
Press · Jan 2012

MELT CEO Vince Thompson featured panelist at the Entrepreneur Advisors Symposium

WORK → EXPERIENTIAL ACTIVATION → DOGSTERS MLB MELT CEO Vince Thompson featured panelist at the Entrepreneur Advisors Symposium VT Vince Thompson March…

Jan 2012
Press · Jan 2012

MELT is moving!

The new lease will provide MELT with 35 percent more office space to accommodate its growing business. The company plans to increase…

Jan 2012
Press · Jan 2012

Happy New Year

MELT would like to wish everyone a very happy new year, and we look forward to sharing more of the MELT story…

Sep 2011
Press · Sep 2011

MELT’s Gulf Shores and Orange Beach SEC Spots Gaining Buzz

MELT’s campaign for Gulf Shores and Orange Beach Tourism with SEC legendary head coaches is gaining all kinds of buzz. Check out…

Sep 2011
Press · Sep 2011

MELT’s campaign for Gulf Shores and Orange Beach Tourism with SEC legendary head coaches is gaining all kinds of buzz.

From TheWarEagleReader.com: “Good God… that man can make a commercial. Yes, Coach’s time this summer at Gulf Shores getting buried in the…

Jul 2011
Press · Jul 2011

IEG Sponsorship Talks Vince Thompson and MELT

IEG Sponsorship Talks Vince Thompson and MELT Read Full Article Here!

Jul 2011
Press · Jul 2011

National Dragster Magazine Features Full Throttle TV

National Dragster Magazine Features Full Throttle TV Read Full Article Here!

Jul 2011
Press · Jul 2011

Alabama Gulf Coast Tourism Bureau Signs on as SEC Sponsor

Alabama Gulf Coast Tourism Bureau Signs on as SEC Sponsor Read Full Article Here!

May 2011
Press · May 2011

MELT Releases New College Video Reel

MELT (Marketing Entertainment Lifestyle Trends) is an Atlanta based full service sports and entertainment marketing firm, with a specialization in the collegiate…

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